Job Description

Company: Schroeder & Tremayne, Inc.

Location: St. Louis, MO

Department: eCommerce

Brand: Viking Car Care

Position Status: Full Time

Who We Are:

Schroeder & Tremayne, Inc. is a family-owned, consumer products company that creates innovative solutions to everyday dilemmas! We design, develop, market, and distribute our product lines to some of the largest retailers around the world. Our product collections center around home & housewares, impulse, pet, health & beauty, and automotive appearance accessories. We own two brands: S&T INC. and VIKING Car Care. This position will be working on the VIKING team.

What You Will Be Doing:

You will be responsible for overseeing and implementing influencer marketing campaigns to increase brand visibility and engagement on social media platforms. The role involves developing, executing, and evaluating campaigns that leverage influencer partnerships. The Influencer Marketing Specialist's job is to create and execute influencer marketing campaigns. These campaigns aim to increase brand awareness, engagement, and conversions. To do this, the manager works closely with influencers and social media platforms. They find suitable influencers for each campaign and negotiate deals that benefit everyone involved. The manager also tracks and analyzes campaign success, adjusts strategies as needed, and reports back to senior management. Keeping up with the latest trends and best practices is crucial to ensure campaigns are effective and innovative.

Responsibilities:

• Create and implement influencer marketing strategies that are in line with the overall marketing goals.
• We will identify and engage with influencers who align with our target audience and brand values.
• Responsibilities include handling influencer partnerships, contract negotiations, content planning, and feedback provision.
• Provide regular reports on campaign performance, including metrics such as engagement, reach, and ROI.
• Work with cross-functional teams, such as social media, creative, and PR, to establish cohesive and successful campaigns.
• It is important to stay informed about industry trends and best practices in influencer marketing.
• Monitor financial resources and ensure efficient implementation of campaigns within established budgetary limits.

What We Need:

• A degree in Marketing, Communications, or a related field at the bachelor’s level is required
• Possessing a thorough knowledge of social media platforms and their optimal techniques
• Understanding influencer marketing strategies and techniques
• Possessing strong communication and negotiation abilities
• The candidate possesses skills in data analysis and providing insights to inform campaign optimization
• Capability to brainstorm innovative content ideas and tailor them to different influencer styles and audiences
• Excellent interpersonal skills to build strong partnerships with influencers and manage complex relationships.
• This individual possesses a creative mindset and strong project management skills

Benefits:

We offer a competitive benefits package including 401(K) with employer match, medical, vision, dental, life, LTD, FSA, and paid time off. We work in the office Monday through Thursday. Fridays we work remotely.

Schroeder & Tremayne, Inc. is committed to promoting a work environment in which differences are respected, employees are treated fairly, and individual contributions are valued and rewarded. We are proud to be an Equal Opportunity Employer.

Job Tags

Similar Jobs